Biology Suffix Definition -otomy, -tomy

The suffix -otomy, or -tomy, refers to the act of cutting or making an incision, as in a medical operation or procedure. This word part is derived from the Greek -tomia, which means to cut. Examples Anatomy (ana-tomy): the study of the physical structure of living organisms. Anatomical dissection is a primary component of this type of biological study. Anatomy involves the study of macro-structures (heart, brain, kidneys, etc.) and microstructures (cells, organelles, etc.). Autotomy (aut-otomy): the act of removing an appendage from the body in order to escape when trapped. This defense mechanism is exhibited in animals such as lizards, geckos, and crabs. These animals can use regeneration to recover the lost appendage. Craniotomy (crani-otomy): surgical cutting of the skull, typically done to provide access to the brain when surgery is needed. A craniotomy may require a small or large cut depending on the type of surgery needed. A small cut in the skull is referred to as a burr hole and is used to insert a shunt or remove small brain tissue samples. A large craniotomy is called a skull base craniotomy and is needed when removing large tumors or after an injury that causes a skull fracture. Episiotomy (episi-otomy): surgical cut made into the area between the vagina and anus to prevent tearing during the child birthing process. This procedure is no longer routinely performed due to associated risks of infection, extra blood loss, and possible increase in the size of the cut during delivery. Gastrotomy (gastr-otomy): surgical incision made into the stomach for the purpose of feeding an individual who is incapable of taking in food through normal processes. Hysterotomy (hyster-otomy): surgical incision made into the uterus. This procedure is done in a Cesarean section to remove a baby from the womb. A hysterotomy is also performed in order to operate on a fetus in the womb. Phlebotomy (phleb-otomy): incision or puncture made into a vein in order to draw blood. A phlebotomist is a health care worker who draws blood. Laparotomy (lapar-otomy): incision made into the abdominal wall for the purpose of examining abdominal organs or diagnosing an abdominal problem. Organs examined during this procedure may include the kidneys, liver, spleen, pancreas, appendix, stomach, intestines, and female reproductive organs. Lobotomy (lob-otomy): incision made into a lobe of a gland or organ. Lobotomy also refers to an incision made into a lobe of the brain to sever nerve tracts. Rhizotomy (rhiz-otomy): surgical severing of a cranial nerve root or spinal nerve root in order to relieve back pain or decrease muscle spasms. Tenotomy (ten-otmy): incision made into the tendon in order to correct a muscle deformity.  This procedure helps to lengthen a defective muscle and is commonly used to correct a club foot. Tracheotomy (trache-otomy): incision made into the trachea (windpipe) for the purpose of inserting a tube to allow air to flow the lungs. This is done to bypass an obstruction in the trachea, such as swelling or a foreign object.

Escapism in Childrens Literature - 887 Words

Children’s literature can take many forms, from far-fetching science fiction to spell binding who-done-it mysteries. One of the most popular ideas presented in these various forms is that of escapism. The characters in these stories explore quite complex social issues in ways that are less confrontational then realism. One might consider why escape is such a central theme; as a child there are numerous benefits to fantasy, it allows readers to experiment with different views of the world and takes hypothetical situations and invites them to make connections between this fictive scenario and their own reality. John Stephens an English professor at Macquarie University has said â€Å" Fantasy writing operates through metaphor- so that the unfamiliar is used to stand in for, or comment upon, the familiar.† The use of metaphor in Fantasy makes it more â€Å"open† to different readings and meanings. Take J.M. Barrie’s fantasy novel Alice’s Adventures in Wonderland as an example. Barrie uses his story to transport Alice to an unknown world full of backwards words and talking animals. This allows Alice to escape the boredom of picture less books and adult conversations that were beginning to consume her. Similar in theory is Neil Gaiman’s style of writing. Gaiman has produced a number of Victorian-influenced fantasy novels for children, including Coraline. Coraline, like Alice centers on a young girl entering another world. Escape can be seem in many books for children but one story inShow MoreRelatedFantasy Is Reality Essay1149 Words   |  5 Pagesover the years since it has been published in the 1930s. According to Steven Jones, the use of fantasy in fairy tales is quot;the most salient...stylistic feature.quot; In most other stories which fall into the genre of fairy tales or fantasy literature, one can never overemphasize the importance of fantasy in them. However, the fantastical elements there is usually accompanied by some realistic elements, such as a link with the ordinary world like ours. For example in Alices Adventures in WonderlandRead More The Journey in Children’s Fantasy Fiction1334 Words   |  5 PagesThere Back Again: Analysing The Journey in Children’s Fantasy Fiction in regards to the Escapism Debate So many children’s fantasy fiction stories began as larks, extempore creations for their delight, and were written down and published by chance – Lewis Carroll invented Alice In Wonderland (1865) simply to amuse Alice Liddell while boating one ‘golden afternoon’, while Neil Gaiman originally started writing Coraline (2002) for his daughter Holly because she liked scary stories. So much so, thatRead MoreChildrens Literature Becoming an Equalizer876 Words   |  4 Pagesimportance of reading; which, is the basis for leaving England settling in America. Children’s literature started with teaching to read for the expressed purpose of understanding the word of a higher power and living accordingly. The importance of literacy becomes more apparent as society falls in to war. Furthermore, many authors, philosophers and many other important figures in history impacted children’s literature, expanding on the original idea reading is an equalizer. In Essay Concerning HumanRead More C.S. Lewis on Misunderstanding Fantasy Essay4960 Words   |  20 Pagesthe loss of credibility of fantasy literature among the academic elite who ruled it a popular genre with little to no scholarly merit. Little that had had the misfortune of being dubbed fantasy had escaped the blacklist cast upon the field. Many critics had also labeled the fantasy genre as largely clichà ©, full of shallow characters, and as having no value beyond being purely escapist entertainment. These generic labels, applied wholesale to fantastic literature, had pushed it off the radar untilRead MoreNeverland and Peter and Wendy by James Matthew Barrie1319 Words   |  5 PagesClosing the Window (draft 5) â€Å"On these magic shores children at play are for ever breaching their coracles. We too have been there; we can still hear the sound of the surf, though we shall land no more.† Romantic children’s literature for time immemorial has allowed its audience to imagine the unimaginable, to believe in the magical, to explore uncharted territory and to see themselves in and through the lives of the characters. These tales expose their audiences to the opportunities, and the freedomRead MoreThe Value Of Entertainment Within Film1776 Words   |  8 Pagesaudience it is an escape into a different world which allows a story to be told, much like literature. Furthermore, literature is considered more than just entertainment and film is usually described as words within moving pictures. It is for this reason the function of film is not only to entertain, but to tell a story and inspire audiences to return and continue watching films. Furthermore, a recent animated children’s film that explores film as entertainment is Disney Pixar’s animation, Inside Out (2015)Read MoreEssay on Censorship - To Censor Literature is to Censor Life2196 Words   |  9 PagesTo Censor Literature is to Censor Life      Ã‚  Ã‚   All that mankind has done, thought, gained or been: it is lying as in magic preservation in the pages of books.   They are the chosen possession of men.   Thomas Carlyle spoke these words in the early 19th century.   Two hundred years later, it seems we still do not understand the breadth and magnificence of the written word.  Ã‚   Americans have forgotten the magical experiences that can be found in the pages of books.   Instead of respecting the chosenRead MoreConsumer Behavior And Consumer Behaviour1575 Words   |  7 Pagesbelonging and love; affection, giving and receiving love. Following by self-esteem and esteem from others and self-actualisation, which can be described as personal self-fulfilment. Despite the influence of this theory, in terms of tourism motivation literature, needs-based motivation theories have been criticised because forecasting the effects of motivation on behaviour involve more than an understanding of human needs, this is because people’s needs will not essentially tell us what they will reallyRead MoreJ. M. Barrie s Peter Pan And Lewis Carroll s Alice s Adventure Essay2118 Words   |  9 Pagesas the differences. Firstly, J.M. Barrie’s Peter Pan and Lewis Carroll’s Alice’s Adventure in Wonderland are both children’s literature which resonates with children as well as the adult audience however Wonderland does not associate to one’s maturity level, but to one’s sanity level. Barrie’s Peter Pan and Carroll’s Alice’s Adventure in Wonderland are both children’s literature which resonates with children as well as the adult audience however Wonderland does not associate to one’s maturity levelRead MoreSleeping Beauty1613 Words   |  7 PagesSleeping Beauty Literature Review The story of Sleeping Beauty has evolved over time and has been changed slightly throughout the different versions. It has changed in order to fit social norms for the time and context has been altered to appeal to the current audiences. The three main versions of Sleeping Beauty are the Charles Perrault in 1697, which was adapted from the original fairy tale Sun, Moon, and Talia by Giambattistas Basile in 1634. Perraults version was a tale

International Strategies & Management Plan of BMW

Question: Describe about the International Strategic Management of BMW? Answer: Introduction The strategic management is considered as the process of planning in order to develop strategy either in the context of domestic circle or international circle. Therefore, strategic management is helpful for the industries all around the globe to gain higher benefit from the international as well as from domestic market. The current study will be focusing on the key dilemma that has been faced by the company. The company has been focused on BMW. Therefore, the issues will be explained considering internal analysis of BMW and different strategy will be mentioned to have a deep understanding. Key Dilemma Faced by BMW High Cost Structure: It is evident that cost structure of BMW is relatively higher in comparison to other bigger car manufacturing company. The company is involved in producing quality and costly cars which is impossible for the middle income group people to buy the cars. Apart from that, company involve high cost in recruiting high skilled workforce (Avery and Bergsteiner, 2011). Therefore, it is one of the weakness of the company control their cost. Differentiation: According to Bailey and Ruyter (2012), differentiation signifies that the marketing mix is extensively different from and effective than what is accessible from the rivals. On the other hand, the product differentiation is treated as the core element of the company to gain healthy and higher market share and remain ahead of the major competitors. It is known that there are large numbers of options for the buyers of vehicle to buy from all over the globe that has the same functional characteristics which is involved in the costly cars. Therefore, BMW is forced due to such issue to manufacture and develop unique products so that they can cope up with the preference, taste and fickle requirements of the car lovers (Chen, 2013). Thus, the differentiation increases the budget of the company so that they do not lose their market share to other competitors available in the car industry. Innovation: The commitment towards the variety of product and innovation has lead to bigger challenges in the organisations. Therefore, the complexity of functions that are provided in the premium luxurious cars of BMW has multiplied the manufacturing cost of the company. On the other hand, Fang (n.d.) mentioned that product development is treated as the highly financially taxing in relation to BMW. The cost of developing or manufacturing a fresh model or port is relatively high, time overwhelming and holds key risks. Therefore, the company is facing with steep procedure of innovating prototypes and also receiving high risk level testing phase. Thus, the innovating the product is a serious issue which is faced by the company in order to maintain their market cap. Competition: The high level of competition from the competitors can make strategic planning of the company not to provide full support. As per Harbour (2012), the automobile industry is growing slowly which increase the intense competition among the big car manufacturing company. Therefore, it has affected the strategy of the BMW. The major competition that is faced by BMW is Toyota, Volkswagen and General Motors. Thus, in order to lead the market, BMW is forced to have merger and partners. BMW acquired Rover and further the company merged with Rolls Royce to become leader of the market in relation to luxury cars. Substitute Products: Jung et al. (2012) discussed that the threat of substitute product on the automobile market is related with the products, resources or materials that may have severe affect on the demand of the product both nationally and internationally. Apart from that, Kim (2014) mentioned that substitute product can take away the sales percent of the company and market share. Therefore, BMW is targeting premium consumers and not on the average customers. The premium buyers are targeted as for them quality matters that provide high comfort. On the other hand, Kgler and Kragl (2012) pointed that there are other car manufacturers that targets premium customers such as Mercedes, Porsche and Audi. Therefore, these are the possible substitute for the cars offered by BMW. Global Warming: Loch et al. (2001) proposed that global warming has become great concern all over the world. Therefore, the governments, non government enterprises and activists of environment are forcing the major manufacturing industries to go green and sustainable. Therefore, it has impacted the BMW to develop the car in expected way. The stable of BMW comprises BMW brand along with super luxury Rolls Royce and compact Mini. As per the sources, BMW has expected to sale over 2.1 billion vehicles a year by 2015 has faced with stern regulation to follow (Madhani, 2012). Therefore, it made the company to include extra costs in innovation for environmentally friend fuels or engines and also making investment into the alternative energy sources to run the cars. Internal Analysis: Resource Based View BMW functions in thirteen different nations with 24 manufacturing facilities. It is also known that most manufacturing site is possessed by BMW. However, Madhani (2012) mentioned that BMW group is not able to gain the similar economies of scale of the rivals due to holding three various premium brands. Moreover, it was mentioned that momentous investment in research and development is tough for the company to recover. Apart from that, Andersn (2010) pointed that research and development helps the company in gaining competitive advantage. Due to that, BMW is able to foresee and react quickly to the changes occur in the market. The strategic alliances with Alfa Romeo and Fiat were effective for the company to generate advantage from the cost savings and gain economies of scale. On the other hand, Colbert (2004) pointed that Resource based View can be effective in understanding and analysing the internal situation of the company. Therefore, the model will help in knowing the competitive advantage of BMW. Hasnelly and Sari (2012), explained that RBV consider resources as the major factors which helps in superior performance of firm. It is evident that key resource of the company that is BMW is technical design knowledge which is effectively converted into new products to meet the demand and expectation of customers. Moreover, in order to understand the competitive advantage of BMW, RBV model will be explained: Tangible assets: These are the related with physical things such as buildings, machinery, land, capital and equipments. Therefore, till 2013, BMW holds around 9456 million of intangible assets which gradually increases every year (Bmwgroup.com, 2015). Henard and McFadyen (2012) opined that physical resources can be easily purchased in the market; therefore, they bestow minimum advantage to the firm in the long term as the competitors can be able to obtain the similar assets at some point of time. Therefore, it can be understood that acquiring high or costly physical resources may not ensure high competitive advantage to BMW. Intangible Assets: Hunt and Davis (2012) described that these assets are whole thing except any physical presence and company still owns these assets. Some of the assets that relates to intangible are trademarks, intellectual property, brand reputation, etc. Therefore, in the case of BMW, the company has immense technical design knowledge which helps in manufacturing and developing high and superior quality luxury cars for the premium customers. The technical knowledge of the employees of BMW helps the company to gain competitive advantage and lead the market. On the other hand, the BMW possesses high brand reputation and highly branded product considered by all customers group. Therefore, the company organise all their effort to maintain their brand reputation and by providing timely service to the customers on demand (Insead.edu, 2015). Thus, it is known that intangible resources are the key source for the company to gain sustainable competitive advantage over the arch competitors. Apart from that, (Jugdev and Mathur, 2013) mentioned that heterogeneous and immobile has to be considered too: Heterogeneous: According to this assumption, capability, skill and other resources that company holds has to be different from the other company in order to receive competitive benefit. Jung et al. (2012) argued that if the organisations follow or possess similar amount of resources then it can be tough for them to exercise different strategies to gain advantage over each other. Therefore, BMW tries to focus on different resources and strategies that can help them to remain ahead and gain competitive edge. It is evident from the report of Automotive News; BMW brand has outcaste Mercedes and Audi globally in terms of sales. Therefore, as a result brand value of BMW rose to 6% in November 2014 to 158953 cars (Kim, 2014). Moreover, there is high demand in China and European markets for BMW cars. On the other hand, BMW has effectively focused on their electronic and communication technology to develop competitive benefits via e-marketing. Moreover, the company only manufactures car for o nly selected premium customers. The competition between Audi and BMW is an effective example as both the companies operate in similar industry and bare similar external forces. However, using different resources apart them and BMW is quite successful over the Audi in terms of profits and sells. BMW has high brand reputation and due to that Audi follow different strategy. Immobile: According to Kgler and Kragl (2012), the assumptions that RBV holds explains that resources do not shift from firm to firm and are not mobile. Therefore, such immobility does not allow company to use the resources and similar strategies followed in other company. In the case of BMW too, the company may not implement the same strategies that might be followed in Mercedes or Audi. Thus, the intangible resources of BMW such as technical design knowledge of employees cannot be copied by others. Figure 1: RBV Model The VRIO framework can be effective in examining the resources of the company whether it is efficient in providing competitive advantage or not. Valuable: The resources of BMW are valuable which helps in raising the value provided to the buyers. Therefore, BMW focus on differentiation so that cost of production can be controlled and helps in gaining competitive edge. The company try to provide unique product so that high security and comfort can be given to car lovers. Rarity: As per Yang, Ho and Chang (2010), the resources that are acquired by few industries are regarded as rare. The expert knowledge of the staff is rare which may not be easily possessed in everyone. Therefore, BMW has bunch of expert technical expert that helps the company in designing and manufacturing the cars that best suits the demand of the premium target market. Thus, it can help in receiving higher rivalry benefit. Imitate: Masondo (2003) discussed that the resources that are costly can be expensive for the other firm to substitute or imitate for their benefit. Therefore, BMW used the technology for their benefit. Thus, in that case company has started BMW applications such as BMW Connected, BMW Magazine, BMW Mobile Configurator and The Ultimate Drive which can be costly for other car manufacturing companies such as Maruti Suzuki, TATA Motors, etc. Organise: The firms may not be able to receive sustain competitive gain if the resources are not aligned or organised in the company. BMW effectively try to organize their available resources and human resources to remain the leader in terms of luxury cars and attain sustained competitive benefit. Market Based View of Strategy Internationality Moreno, Pinheiro and Joia (2012) propounded that market based view of strategy is involved in structuring the policies and strategy of the company relying on the nature and trends of the firms environment considering both internationally and domestically. Therefore, it helps the company in choosing the market combination for their specific products in order to remain ahead in the market and attain competitive gain. Thus, in order to understand the MBV of BMW, Porters generic Strategy Strategies will be employed. Cost Leadership: The cost leadership strategy focuses on the attainment of the sustainable leadership where the industry sets out to be the least cost provider of services and products in order to gain high market share. The industries apply such strategy to attract the customers and encircle large customers for long term benefit (Morrissey and Phillips, 2007). In the case of BMW, the company has never focused on cost leadership approach as they majorly target premium automobile segment and premium customers which can be known from there three brands that are Rolls Royce, Mini and BMW. On the other hand, it has been found that in 2010, the costs of research and development and labour cost touched 3 billion in US and Germany. Differentiation: Otubanjo (n.d.) discussed that the organisations adopt differentiation strategy by focusing on the uniqueness of the product or pricing the product so that buyers can get attracted towards the product and remain loyal to company. On the other hand, in case of BMW, the company focuses on developing sustainable competitive gain by focusing on technology, customer focus, innovation and their brands by developing premium cars majorly for the luxury market around the globe. Trapped in between: The industries that follow differentiation, cost leadership and focus and fails to attain goal fall into middle and does not gain competitive advantage. For instance, acquisition of Rover by BMW in 1994 and they tried to apply differentiation strategy with focus strategy both in mass market and premium market and due to that leadership style and organisational culture in Germany and UK collided. Moreover, it led to loss of 3.2 billion (Ou, Varriale and Tsui, 2012). Therefore, the company decided to focus on differentiation focus strategy for their Rolls Royce, BMW and Mini brands for the future. This helped in penetrating to premium market in large, mid-size and small segments. Focus: The focus strategy is implemented by the organisations by targeting a group in order to serve them with their product and services. Moreover, organisations target the customers only those that best suits their product and ensure effective earnings and sales. Therefore, BMW finds an option in the niche small automobile market for their Mini brand. On the other hand, as the cars of BMW are too costly, therefore the company only focus on high income group people as they can bear the cost and own a car which may be not possible for the middle income group people. Thus, target premium customers of China, India, US and other nation. Globalisation and Localisation Strategy of BMW Rui and Si (2010) opined that BMW has employed different marketing mix to increase the sale of their cars to various socioeconomic groups and aggressively emphasizes on the premium groups. On the other hand, the company has initiated the objective of segregating the premium market via optimizing fit among the buying behaviour of the customers and the marketing mix in order to increase the sale in that part. Apart from that, the company considers the customers that look for higher standard quality, performance and luxury. Therefore, BMW takes in account such requirement of customers into their automobiles so that large benefit can be received from international market and increasing market share and gaining competitive advantage. Moreover, it is know that BMW offers trendsetting and attractive products that range from 3 to 7 series which significantly focuses on the wealthy consumers. Thus, it helps BMW in making mark in global market and become leader of luxury car. Apart from that, Zhu (2012) mentioned that global marketing strategy of BMW represents leadership via innovation. Therefore, the company has shifted their position to sheer driving delight from the eventual driving machine. It represents that company now seriously considers the emotional factors of the customers. Further, Yang, Ho and Chang (2010) pointed that BMW has adopted centralised and unified brand strategy for their Asian and American market. The company also followed mass customisation as a worldwide strategy. For instance, product diversification of product lines of BMW can be understood as: 6 series $20000-$50000 5 series $40000-$50000 3 series $60000-$70000 On the other hand, BMW to incorporate their localised strategy, they engage local people to acts as distributors. They visit to different locations and demonstrate the features of BMWs cars to the customers. Moreover, company provide training to 25,000 local employees to provide best service to the customers (Tzifakis, 2012). The company focuses on advertising to attract the local premium customers at large. Planned and Emergent Corporate strategy The planned strategy is considered as prior planning before completing falling into operations. Therefore, the company, BMW plan all their resource requirements, human resource requirements, strategic goals and other requirements so that set goal can be achieved within the stipulated time frame (Rui and Si, 2010). Therefore, the company broadly mention their vision, goals and intentions to be achieved. On the other hand, emergent corporate strategy arises when there are consistencies in the actions (koreatimes, 2015). Moreover, if find sudden error in the operation and action then it will be an emergency situation where the organisation will have to implement strategy otherwise it may affect the operational process. Therefore, BMW is effectively involved in studying the changes that may occur in the market so that they can be ready to accept such changes and significantly meet the demand of the customers (Ou, Varriale and Tsui, 2012). Responsiveness and Synergy Responsiveness is concerned with effectively reacting to the market, customers or to other factors. BMW is highly responsive towards their customers in providing details about the cars. On the other hand, if the company finds that spending power of the customers has increased then the company in gradually increases the price of cars (Nerys, 2009). For instance, the spending power of people of China has increased and due to that BMW has also increased their price in China by 5%. Apart from that, if changes occur in the market, then BMW make adjustments in their operation so that they do not suffer huge losses (Kgler and Kragl, 2012). Further, in context to synergy, the cooperation between BMW and Rover to gain higher benefit and provide better luxury car to customers. On the other hand, PGE has partnered with BMW in order to test the performance of EVs in demand response programs. Therefore, it helps both the firm to work cooperatively and serve the customers (Greentechmedia.com, 2015). Conclusions The strategic management is effectively involved in structuring and implementing the objectives or initiatives adopted by the top management of the company. Moreover, it is evident that strategic management supply direction to the organisation so that higher advantage can be gained from the market and operational process. The strategy is effective in expanding business in foreign soil. The current report has focused on the strategic nature in context to BMW and key dilemma that is faced by the company has been discussed. References Andersn, J. (2010). Resource based competitiveness: managerial implications of the resource based view. Strategic Direction, 26(5), pp.3-5. Arsov, A. (n.d.). Who is Stronger? German Stock Exchange Xetra or BMW? The Case of 2014. SSRN Journal. Avery, G. and Bergsteiner, H. (2011). How BMW successfully practices sustainable leadership principles. Strategy Leadership, 39(6), pp.11-18. Bailey, D. and Ruyter, A. (2012). Re-examining the BMW-Rover affair: a case study of corporate, strategic and government failure?. International Journal of Automotive Technology and Management, 12(2), p.117. Bmwgroup.com, (2015). Financial StatementsofBMWAG. [online] Available at: https://www.bmwgroup.com/e/0_0_www_bmwgroup_com/investor_relations/finanzberichte/12360_BMW_AG_Jahresabschluss_2013_engl_Online.pdf [Accessed 1 Mar. 2015]. Chen, C. (2013). Discuss BMW Automatic Transmission Work Principle and Fault Handling. AMM, 273, pp.240-244. Colbert, B. (2004). The Complex Resource-Based View: Implications for Theory and Practice in Strategic Human Resource Management. The Academy of Management Review, 29(3), p.341. Fang, K. (n.d.). Micro Architecture of the Financial Market Based on the Scale-Free Network View. SSRN Journal. Greentechmedia.com, (2015). PGE Partners With BMW to Test How EVs Perform in Demand Response Programs : Greentech Media. [online] Available at: https://www.greentechmedia.com/articles/read/pge-partners-with-bmw-to-test-ev-performance-in-demand-response-programs [Accessed 1 Mar. 2015]. Harbour, M. (2012). Rebooting the Single Market: the top priority for EU growth. European View, 11(1), pp.39-45. Hasnelly, and Sari, H. (2012). Resource Based View: Strategies of the Manager of Green Food Product Industry in Indonesia. Procedia - Social and Behavioral Sciences, 57, pp.346-351. Henard, D. and McFadyen, M. (2012). Resource Dedication and New Product Performance: A Resource-Based View. Journal of Product Innovation Management, 29(2), pp.193-204. Hunt, S. and Davis, D. (2012). Grounding Supply Chain Management in Resource-Advantage Theory: In Defense of a Resource-Based View of the Firm. J Supply Chain Manag, 48(2), pp.14-20. Insead.edu, (2015). Selecting RD Projects at BMW: A Case Study of Adopting Mathematical Programming Models | INSEAD Research. [online] Available at: https://www.insead.edu/facultyresearch/research/details_papers.cfm?id=6891 [Accessed 1 Mar. 2015]. Johnkay.com, (2015). John Kay - The Structure of Strategy (Business Strategy Review 1993). 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[online] Available at: https://www.koreatimes.co.kr/www/news/bizfocus/2011/10/335_96718.html [Accessed 1 Mar. 2015]. Kgler, D. and Kragl, R. (2012). Prftechnik zur Entwicklung von Elektromobilitt bei BMW Motorrad. ATZ Automobiltech Z, 114(10), pp.784-788. Loch, C., Pich, M., Terwiesch, C. and Urbschat, M. (2001). Selecting RD projects at BMW: a case study of adopting mathematical programming models. IEEE Transactions on Engineering Management, 48(1), pp.70-80. Madhani, P. (2012). Marketing and supply chain management integration: a resource-based view of competitive advantages. International Journal of Value Chain Management, 6(3), p.216. Madhani, P. (2012). Sales and marketing integration: applying the theoretical lens of the resource-based view. IJECRM, 6(3/4), p.292. Mana, M. (n.d.). Opening the Black Box: Longitudinal Case Study on the Behavior of Board Members at BMW Corporation. SSRN Journal. Masondo, D. (2003). Trade liberalisation and the restructuring of work in post-Apartheid South Africa: A case study of BMW. Society in Transition, 34(2), pp.295-319. Moreno, V., Pinheiro, J. and Joia, L. (2012). Resource-Based View, Knowledge-Based View and the Performance of Software Development Companies. Journal of Global Information Management, 20(4), pp.27-53. Morrissey, A. and Phillips, P. (2007). Biodegradable municipal waste (BMW) management strategy in Ireland: A comparison with some key issues in the BMW strategy being adopted in England. Resources, Conservation and Recycling, 49(4), pp.353-371. Nerys, F. (2009). Culture Clash: A Case Study of Rover and BMW. International Business Research, 1(1). Otubanjo, O. (n.d.). Is Corporate Branding a Strategic Resource that Drives Competitive Advantage? Insights from the Resource Based View (RBV) of the Firm. SSRN Journal. Ou, A., Varriale, L. and Tsui, A. (2012). International Collaboration for Academic Publication: Implications From the Resource-Based View and Transaction Cost Theory. Group Organization Management, 37(4), pp.407-451. Research on Market-based View of Agile Manufacturing: The Mediating Effect of Competitive Priority. (2012). JCIT, 7(17), pp.54-62. Rui, H. and Si, M. (2010). The Representations of Cyclotomic BMW Algebras, II. Algebr Represent Theor, 15(3), pp.551-579. Somsuk, N., Wonglimpiyarat, J. and Laosirihongthong, T. (2012). Technology business incubators and industrial development: resource based view. Industr Mngmnt Data Systems, 112(2), pp.245-267. Success with pleasure: MIR interview with Helmut Meysenburg, Head of Brand Strategies, Market Research and Competition at BMW Group. (2014). GfK Marketing Intelligence Review, 6(1). Tzifakis, N. (2012). Contracting out to private military and security companies: the market for security services. European View, 11(1), pp.125-126. Villiers, C. (2000). Recent case. Commentary: The Rover case (1) the sale of Rover Cars by BMW - the role of the works council. Industrial Law Journal, 29(4), pp.386-394. Yang, X., Ho, E. and Chang, A. (2010). Integrating the resource-based view and transaction cost economics in immigrant business performance. Asia Pac J Manag, 29(3), pp.753-772. Zhu, Y. (2012). An Evolution Study on Family Characteristic of BMW 3 Series Based on Aerodynamics. AMM, 184-185, pp.45-48.

Thailand Essays - , Term Papers, Research Papers

Thailand Thailand, formerly Siam, officially Kingdom of Thailand, kingdom in Southeast Asia, bounded by Myanmar (formerly known as Burma) on the north and west, by Laos on the northeast, by Cambodia and the Gulf of Thailand (Siam) on the southeast, by Malaysia on the south, and by the Andaman Sea and Myanmar on the southwest. The total area of Thailand is 513,115 sq km (198,115 sq mi). Bangkok is the capital and largest city. IILAND AND RESOURCES Thailand lies within the Indochinese Peninsula (see Indochina), except for the southern extremity, which occupies a portion of the Malay Peninsula. The country's extreme dimensions are about 1770 km (about 1100 mi) from north to south and about 800 km (about 500 mi) from east to west. The physiography is highly diversified, but the mountain systems are the predominant feature of the terrain. A series of parallel ranges, with a north-south trend, occupy the northern and western portions of the country. Extreme elevations occur in the westernmost ranges, which extend along the Myanmar frontier and rise to 2595 m (8514 ft) atop Doi Inthanon, the highest point in Thailand. The peninsular area, which is bordered by narrow coastal plains, reaches a high point of 1790 m (5860 ft) atop Khao Luang. Another mountain system projects, in a northern and southern direction, through central Thailand. At its southern extremity, the system assumes an east-west trend and extends to the eastern frontier. Doi Pia Fai (1270 m/4167 ft) is its highest peak. The region to the north and east of this system consists largely of a low, barren plateau, called the Khorat Plateau. Making up about one-third of the country, the plateau is bordered by the Mekong River valley. Between the central and western mountains is a vast alluvial plain traversed by the Chao Phraya, the chief river of Thailand. This central plain, together with the fertile delta formed by the Chao Phraya near Bangkok, is the richest agricultural and most densely populated section of the kingdom. AClimate Thailand has a moist, tropical climate, influenced chiefly by monsoon winds that vary in direction according to the season. From April to October the winds are mainly from the southwest and are moisture laden; during the rest of the year they blow from the northeast. Temperatures are higher, ranging from about 26? to 37? C (about 78? to 98? F), while the country is under the influence of the southwestern winds. During the remainder of the year the range is from about 13? to 33? C (about 56? to 92? F). Temperatures are somewhat higher inland than they are along the coast, except at points of great elevation. Annual rainfall is about 1520 mm (about 60 in) in the northern, western, and central regions, about 2540 mm (about 100 in) or more on the Thai portion of the Malay Peninsula, and about 1270 mm (about 50 in) or less on the Khorat Plateau. Most rain falls in summer (June through October). BNatural Resources. Thailand is rich in natural resources. Among the known mineral deposits are coal, gold, lead, tin, tungsten, manganese, zinc, and precious stones. The rich alluvial soil along the Chao Phraya and other rivers constitutes another important resource. Natural gas deposits were discovered offshore in the 1970s, reducing Thailand's reliance on imported petroleum. CPlants and Animals Jungles and swamps, scattered through the coastal areas of Thailand, have extensive tracts of tropical trees, including mangrove, rattan, ironwood, sappanwood, ebony, and rosewood. The upland areas are also heavily wooded, the most valuable species being teak, agalloch, and oak. In addition, a wide variety of tropical plants and fruit trees, including orchid, gardenia, hibiscus, banana, mango, and coconut, occur in Thailand. Many species of animal inhabit the jungles and forests. Elephants, widely used as beasts of burden, are abundant. Other large animals include the rhinoceros, tiger, leopard, gaur, water buffalo, and gibbon. The Siamese cat is, as its name implies, indigenous to Thailand. Thailand has more than 50 species of snakes, including several poisonous varieties. Crocodiles are numerous, as are various species of fishes and birds. IIIPOPULATION About 75 percent of the inhabitants of Thailand are Thai. The largest minority group consists of the Chinese, who make up about 14 percent of the total population, and most are Thai nationals. Other minority groups include the Malay-speaking Muslims in the south, the hill tribes in the north, and Cambodian (Khmer) and Vietnamese refugees in the east. The population of Thailand is 80 percent rural. APopulation Characteristics The population of Thailand is about 59,450,818 (1997 estimate), yielding an overall population density of